Not sure what you need? Or maybe you know, but you don’t know what to do first, what is essential, and what you can skip?
We make the complicated SIMPLE.
If you’re like most people, you’ve found that talking about your business – whether to prospective customers, employees, current customers, or investors – is both far more difficult and far more important than you expected. Whether you’ve tried making your own ads, writing your own instruction manual or sales copy, or hiring the lowest bidder to do your social media, you have seen for yourself how expensive it is to get marketing and communications wrong.
You know you need to focus on the things you are best at and hire quality people to do those things you are average at (or worse).
You’re here now. So what’s next?
Step One: Complete an Interest Form
Our ideal customer is an established business owner with a product or service on the market or ready to launch. You could be our ideal customer if you:
- lack the internal resources (time, personnel, expertise) to prepare what you need to market your product or service and/or help buyers succeed with it quickly
- know how critical it is to your business’s success that your marketing, communications, and user-focused content be top quality
- have budgeted for and are ready to invest in your business’s branding, marketing strategy, and communications
Here are some of our current and former clients.
Think we might be a good fit? Complete this short 11-question form, and you will hear from us within 2-3 business days.
(Then keep scrolling down to find out what the next steps are.)
Step Two: We Learn about Your Business.
We start every engagement with Discovery. We’ll guide you through our proprietary process, blending conversations and interviews with specially developed online questionnaires and product tests to get a better understanding of the breadth and depth of your business. We need to know where you are today, where you want to go (and when), the resources you have now, and which ones you need to reach your goals. If necessary (and applicable), we may even spend some time at your location.
At the end of Discovery, you will receive an evaluation that highlights your strengths, identifies opportunities you’ve overlooked, and recommends short-term actions you can take right now for quick wins and long-term strategy.
Starting here gives us a chance to test the waters and make sure we’re a good fit before diving into a major project together. Questions we’ll both seek to answer during Discovery include: Do we understand each other? Have good chemistry? Does my expertise fill the gaps you have? Are we both experiencing joy in the journey?
The fee for this mandatory diagnostic process ranges from $800 – $10,000 depending on the complexity and size of your business. Whether we work together or not after this, the value of the Discovery Report alone will be worth many times your investment. No matter what, you walk away with your evaluation, opportunities, quick wins, and long-term strategies.
Step Three: Take Action
Now that you have a solid strategy and plan, you are ready to start taking steps toward your goal.
With your packing list, map, and pocket guide, you are ready to go! However, you may realize that even though you know what you need to do, you
if it doesn’t
help you reach
your business goals.